The Strategy Package

Your competitors are closing deals from LinkedIn right now. You've said "soon" for too long now

Let’s get it going. In max 3 weeks, you’ll get an outside-in perspective on you and your business from two specialists – strategy, positioning, plan and a sharp new LinkedIn profile.

Who the package is for

Is this you?

"I just don't know what to write about."

Du har masser at sige. Du mangler bare en klar fortælling om hvem du er – og hvem du taler til.

I've tried, but it fizzled out."

Det sker næsten altid når man mangler et fundament. Content uden strategi løber tør. Strategi med content holder.

"My competitors are more visible than me."

Synlighed er ikke et spørgsmål om held. Det er et spørgsmål om at have noget klart at sige — og sige det konsekvent.

The Strategy Package isn't a program. It's a foundation. You get a complete strategy, a content plan and a LinkedIn profile ready to use — and then it's up to you what the next step is.

A single new customer covers it. A good strategy lasts for years.

What's included

What you'll take home

In 2-3 weeks, you’ll get the whole package to easily make the right choices for your personal brand.

2-hour Kick-off Sprint

We dive into your story, your goals and your brand foundation → you no longer have to guess what to say → all content afterward is built on something genuine, not a template.

Niche and competitor analysis

We find exactly what sets you apart, and what the market is actually missing → you know why someone should choose you over the ten others in your field → you stop competing on price.

Positioning strategy

A clear narrative about who you are, who you’re talking to, and why they should listen → you come across as the obvious choice instead of just another consultant → the right customers recognize themselves in you right away.

Content plan — 12 posts

3 months of content ready for execution → no friction, you just open and post → you save the hours you’d otherwise spend overthinking → you build visibility consistently instead of in bursts.

LinkedIn profile recommendations

Profile picture, banner, tagline, about section and featured — all reviewed and ready to update → people understand right away who you are and what you do → they reach out to you instead of you chasing them.

Presentation and walkthrough

We present everything and walk you through every choice → you understand why, not just what → you can make decisions on your own going forward without second-guessing.

Network strategy

We create a target-audience strategy and the plan for who you should connect with.

Follow-up meeting

2 weeks after the presentation, we have a follow-up where we provide advice and feedback based on how far you’ve come.

Forløbet

Fra "jeg skal snart i gang" til klar profil

Ingen lange forløb. Ingen uendelige revisioner. 4 trin, så er du klar.

Kick-off

Du taler. Vi lytter.

En 2-timers sprint hvor vi finder frem til dit fundament. Hvem er du? Hvad vil du? Hvad skal dit personlige brand gøre for dig?

Research

Vi går på opdagelse.

Vi researcher din niche og kigger på konkurrenterne. Hvem er allerede derude – og hvad mangler markedet egentlig?

Strategi

Vi bygger planen.

Positionering, messaging og 12 posts klar til at eksekvere over de næste 3 måneder. Ingen gætterier. Ingen støj.

Præsentation

Fødderne op. Her er planen.

Vi præsenterer det hele og tager dig igennem hvert valg. Du kan genkende dig selv. Bare skarpere.

LinkedIn-profil

Se forskellen selv

Klik dig mellem før og efter — det er præcis den type transformation vi leverer på din profil som en del af pakken.

JN

Jonas Nielsen

CEO at Company A/S

Om

Jeg arbejder med salg og forretningsudvikling. Har mange års erfaring i branchen og brænder for at skabe resultater for mine kunder.

JN

Jonas Nielsen

Jeg hjælper B2B-founders med at gå fra usynlige til uundgåelige på LinkedIn

Personlig branding

LinkedIn strategi

B2B vækst

Om

Founder & CEO. De seneste 6 år har jeg hjulpet 80+ founders, CEOs og eksperter med at omsætte deres erfaring til synlighed og forretningsmuligheder på LinkedIn — uden at lyde som alle andre.

Fremhævet

Case study

+430k visninger på 19 opslag

Podcast optræden

Iværksætter Podcast ep. 84

Profilvisninger

Profilvisninger

Investment

What does it cost?

The Strategy Package

20.000 kr.

excl. VAT — save with a one-time payment or split into three installments

Payment in three installments

7.500 kr.

At start

7.500 kr.

Month 2

7.500 kr.

Month 3

FROM INVISIBLE TO UNAVOIDABLE

Genuine experience with personal branding, that creates visibility and opportunities.

FAQ

Good questions

The package is for founders, CEOs, self-employed professionals and experts who want to take their personal brand seriously — but don't know exactly what to say, to whom, or how. Maybe you've never really tried. Maybe it fizzled out. Either way, you're in the right place.
That's entirely up to you. You'll receive a complete presentation with your strategy, content plan and LinkedIn recommendations — and you can get started on your own. If you'd like us to take on the full process afterward, you're more than welcome to have that conversation with Jonas. No obligation.
No, we can't.
They need to participate in the presentation

7.500 / 7.500 / 7.500

Just let us know, and we'll find a package that makes sense for you.

Kasper

Personal Branding & Content

jl@humeagency.com

+45 51 31 66 68

About Kasper

Kasper works on bringing people’s stories to life. Through conversations he draws out what is interesting and turns it into content that engages and creates visibility.

He is genuinely curious and loves to listen – and that is also where his strength lies.

“I pick up on the nuances and try to bring out the best in the people I work with.”

Kasper keeps up with the world around him, always looking for new angles to make the stories even stronger.

A good day for Kasper is when there have been inspiring meetings, good conversations and the feeling that we have created something great together.

As a colleague he contributes with a great sense of humour, overview and a hug when needed.

In his private life his time goes to his girlfriend and dog – and to ideas. Lots of ideas…

“I always have 25 ideas for every 24 hours of the day.”

Christian

Personal Branding Consultant

jl@humeagency.com

+45 51 31 66 68

About Christian

Christian works on advising and executing on our clients’ LinkedIn strategy. Concretely, it is about finding the angles in their profiles that can become authentic content and strengthen their personal brand.

“People connect with people.”

What he is strongest at is understanding the person behind the profile. Quickly figuring out who they are, what they stand for – and what the right personal angle is. For Christian everything starts with the relationship.

“If that isn’t strong, I don’t get access to what I need in order to write great content.”

A good day for Christian is when there have been good client meetings and he has created results. What motivates him is quite simple: that the clients succeed. He sees it as a privilege to be allowed to be part of a client’s personal journey.

As a colleague he contributes with great energy, humour and closeness – and cares deeply about transparency and making sure the people around him are doing well.

In his private life he is a father of two – and that takes up everything right now. And he is the type where “what you see is what you get”… even though for many years he lied about being allergic to wasps.

Line

Marketing, Branding & Content

jl@humeagency.com

+45 51 31 66 68

About Line

Line works with marketing, branding and content – where creativity, strategy and execution meet. She helps businesses figure out what they are missing and how to move forward.

She is attentive, analytical and full of ideas – and nerds out on… everything.

“Anything I can nerd out on – and preferably 10 things at once.”

A good day for Line is when she has crossed off her to-do’s while good old R&B tracks play in the background – and when she simultaneously feels that she has made a difference and been there for her colleagues.

She is motivated by pushing ideas through and creating something that actually moves the needle.

As a colleague she contributes with great energy, curiosity and presence – and a good conversation about everything under the sun.

In her private life she is often out with her dog in the forest (preferably in rubber boots), at the gym – or busy filling up her camera roll. And yes… she was a role-player as a child.

Josephine

Student Assistant - Communication & Marketing

jl@humeagency.com

+45 51 31 66 68

About Josephine

Josephine works with communication and marketing, and is among other things responsible for Hume’s LinkedIn profile. She is also involved in various projects across the website and cases.

She is good at coming up with ideas and seeing them all the way through to life – even when the path isn’t entirely clear from the start.

“When I’m given a task, I take ownership and work my way through to a solution.”

She thrives with sparring, different perspectives, and is motivated by being able to put her own stamp on things and develop along the way.

A good day for Josephine is when deadlines are met – and when she is surrounded by her colleagues:

“Their great energy and teamwork give me both motivation and joy in my work.”

As a colleague she contributes with infectiously positive energy and a great sense of humour.

In her spare time she spends a lot of time with her friends and family. She also loves cooking and staying active. And she is the type who knows all the melodies – but none of the lyrics.

Johannes

Co-Founder

jl@humeagency.com

+45 51 31 66 68

About Johannes

Johannes is a Co-Founder, bad with words, but razor-sharp in a spreadsheet – something his girlfriend would potentially have appreciated if it were the other way around :).

He works on optimising operations and results for our clients through data analysis and business understanding in close collaboration with the right experts.

Jonas says he is an eternal realist, but he sees himself as the perfectionist realist who keeps his nose to the grindstone when ideas start pulling in all directions.

On top of that he manages the company card with a firm hand and ensures that more money comes into the business than goes out… A role that means he has to play the bad guy from time to time… Which he says he doesn’t like, but deep down enjoys just a little.

Jonas

Co-Founder

jm@humeagency.com

+45 22 44 40 72

About Jonas

Jonas is a Co-Founder and works with business development, sales and branding – but in practice he takes on whatever hats are missing.

He is good at quickly understanding situations and finding solutions – and at hyping the people around him.

“That’s also a weakness… it’s not always what you want, to have a solution to everything you say out loud.”

Right now he is especially focused on becoming a better leader as the team grows.

A good day is when the team is in flow – whether that’s laughing over a beer or being in full “war-room” mode on a case.

“It’s pretty awesome to be a part of.”

As a colleague he is the eternal optimist who sees opportunities and helps with direction.

In his private life he spends time with his girlfriend, football and life in Copenhagen – although he himself says his knees are like those of a 78-year-old. And he also needs to recharge every now and then… preferably with a sofa and Netflix.