The strategic voice

Person-to-person communication will always win

At Hume, we’ve worked with a wide range of companies – from corporates to startups to solopreneurs. What always gave the best results?

Communication based on people. That’s why we work with personal branding today, helping CEOs, founders, and consultants build their brand and drive their business forward through LinkedIn.

The strategic voice

Person-to-person communication will always win

At Hume, we’ve worked with a wide range of companies – from corporates to startups to solopreneurs. What always gave the best results?

Communication based on people. That’s why we work with personal branding today, helping CEOs, founders, and consultants build their brand and drive their business forward through LinkedIn.

Not a traditional agency, not just freelancers — but a dedicated team that helps you build a strong personal voice on LinkedIn.

Listen here

A smarter way to build visibility and authority

Watch the video and hear more about the story behind Hume Agency, our approach to personal brands, and how we help leaders become visible on LinkedIn.
“We help founders, CEOs, and experts turn their experience and perspectives into content that builds trust, visibility, and business opportunities.”
– Hume Agency

We've mastered personal branding – now we're sharing the recipe.

So, who is Hume?

We’re the new kids on the block. The ones people look at sideways at first, thinking: “Who are these guys – and what do they want?” We give a polite middle finger to the classic corporate approaches and rethink how an agency can work with clients in the field of communication.

Do we know exactly where we’ll end up? Not at all. Will we get there without making mistakes? Way too late for that… At Hume, it’s exciting to challenge “the normal way of doing things.” That’s what drives us. We thrive in the role of underdogs. In a world of big agencies and tight connections (read: nepotism), we don’t see an impossible market. We see an opportunity to do something completely different.

And that’s exactly what we’ve started doing. It’s not perfect, but it’s a start. And we’re only just getting going.

Welcome to the journey.

Our values

Our personality | With anecdotes

It’s the foundation for everything we do: helping leaders and experts communicate authentically, build trust, and create visibility through strong personal brands.

Dedicated

When we needed to find Tech and IT students for our case competition for Telenor (our first client), we spent a lot of money on paid marketing – without getting any sign-ups. So we went to Aalborg, slept on a friend’s couch for two weeks, and knocked on doors until we had the sign-ups we needed.

No bullshit

We started our “strategy creation” like everyone else in the industry – full of bullshit. We didn’t know it, and it was with the best intentions. But when we discovered that we had created a strategy that couldn’t be activated in reality, we pivoted and started working directly with entrepreneurs, CEOs & consultants.

Empowering

We all work differently and are motivated by different things. What works for one person doesn’t necessarily work for another. For example, when our founders need to recharge, you’ll find Johannes in a chess game, while Jonas takes a power nap. The point is: You know best how to create the best results for Hume.

Razor sharp

We always strive to deliver a little extra for our clients. In just a few years, we’ve become thought leaders in personal & employer branding, with international talks and presentations for some of Denmark’s largest companies.

Playful provocateurs

We love to divide opinions. People should either hate us or love us. It’s a cornerstone of our Tone of Voice and has helped us build brand awareness globally. Companies have reached out to us precisely because we’re NOT like our competitors, and our provocative LinkedIn posts continue to generate high engagement and earn us invitations to podcasts and international speaking events.

Trustworthy

We build trust by being honest. We’re open about the fact that our initial approach to employer branding strategy didn’t fit the pace of startups and scaleups. That’s why we pivoted, and today we’re more trusted among our target audience than ever before.

Major visibility

Built to build personal brands

Our approach isn’t about posting more, but about posting right. With strategy, storytelling, and consistent content, we help leaders build authority and visibility on LinkedIn.

Personal branding

We help founders, leaders, and experts build strong personal brands that create visibility, trust, and new opportunities.

Strategic content

All content is created with a clear strategy. The goal isn’t just activity — but to build authority and a distinct voice on LinkedIn.

Consistent visibility

Visibility is built over time. We help our clients be present on LinkedIn with relevant content that gets seen and remembered.

Real business value

A strong personal brand isn’t just about reach. It’s about relationships, trust, and opportunities that create growth for your business.

Major visibility

Built to build personal brands

Our approach isn’t about posting more, but about posting right. With strategy, storytelling, and consistent content, we help leaders build authority and visibility on LinkedIn.

Personal branding

We help founders, leaders, and experts build strong personal brands that create visibility, trust, and new opportunities.

Strategic content

All content is created with a clear strategy. The goal isn’t just activity — but to build authority and a distinct voice on LinkedIn.

Consistent visibility

Visibility is built over time. We help our clients be present on LinkedIn with relevant content that gets seen and remembered.

Real business value

A strong personal brand isn’t just about reach. It’s about relationships, trust, and opportunities that create growth for your business.

FOUNDERS' STORY

We began 2020 with a focus on students

We started the journey as “Studentcore” in mid-2020. Back then, our primary focus was connecting students and companies through live events. Covid-19 made the idea far more complex. It meant that the process around on-site marketing and running our first case competition became more challenging than expected.

In collaboration with Telenor, we postponed the event date to October 2021, where we gathered the most talented tech and IT students for a strong event at Telenor’s office in Aalborg.

Along the way, we realized that we wanted to help companies even more within human communication. We wanted to scale.

Drop the webinars. Build your personal brand.

Ready to take control of your personal brand?

Book a strategic call – and we’ll figure out whether the program is right for you.