Personal branding case study
From underdog to an inevitable voice in a national debate
"From day one, I have been pleasantly surprised by the level of professionalism, focus and - most importantly - their approach to understanding my business, my market and my PR challenges."
"I had a solid foundation, but what made the difference was keeping the momentum and building on it. I now have a sharper strategy, more peace of mind - and in just two months I've gained new clients and PR opportunities."
- Ida Sandberg, CEO of AMBER Project
Ida's results after 3 months
12
+270k
+4k
+280
Posts
Views
Interactions
Comments
12
Posts
+270k
Impressions
+4k
Commitments
+280
Comments
Which led to what?
New customers
Speaking gigs
Podcast invitations
Sold out event
New customers
Speaking gigs
Podcast prompts
Fully booked event
What was her situation?
When we met Ida, she was already full of energy and had a cause that could change lives. But she needed a team that could turn her passion into a personal branding machine that never stops.
What did we do?
We assembled an elite team to ensure that Ida continuously brought razor-sharp messages, opinions and cases into play:
Jonas (Co-Founder): Spotting opportunities to accelerate her brand
Christian (Strategy Lead): Develops a clear strategy and finds the strongest stories so communication hits hard
Anne (Journalist): Listening, understanding and translating thoughts, perspectives and opinions into relatable posts that move the debate
Johannes (Co-Founder): Translating passion into audience-centric USPs and messaging - and wrapping it all in new sales material that closes deals
We were constantly looking for new angles, balancing edge with authenticity and creating content that drove reach, engagement - and most importantly, real opportunities for Ida.
What else does Ida say?
"From day one, I have been pleasantly surprised by the level of professionalism, focus and - most importantly - their approach to understanding my business, my market and my PR challenges."
"The deliveries are always on time and the team works both inside and outside normal working hours when required. Most importantly, I NEVER have to push them for answers - they are always one step ahead and that's the best part of working together."
"I had a solid foundation, but what made the difference was keeping the momentum and building on it. I now have a sharper strategy, more peace of mind - and in just two months I've gained new clients and PR opportunities."
"Honestly - it was a coincidence. But after the first intro meeting it became a conscious choice! They have lots of energy, sharp minds, are punctual and hardworking - and I have great respect for the fact that they also choose their customers. They don't just say YES to everyone. Just like I do in my own business."
Is it your turn now?
Take the step and get a professional team on top of your personal brand
Book a call with our Co-Founder, Jonas
Here you will:
- Talk about your current situation
- Get insights into how we work with customers
- Clarify if there is a match or not
